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MySIM Guide
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Methodology (2026)

By SIM Guide Editors · Updated May 2026

What we measure

We compare connectivity formats, not providers. Every price you see is the cheapest reasonable plan in each format, verified weekly. We do not take affiliate priority placement. The cheapest plan wins the top row, every time.

00 — What we compare

Comparison methodology

MySIM Guide compares four connectivity formats head-to-head: eSIM, physical SIM card, pocket WiFi rental, and carrier roaming. Most travel connectivity sites compare providers within one format. We compare formats against each other so travelers can decide which type of connectivity to buy before they decide which provider to buy it from.

Each format is evaluated on four axes: cost for the standard trip baseline, setup time from purchase to first data packet, median download speed in the destination country, and convenience score based on device compatibility and return requirements. Cost is the primary factor in every country comparison. The other three axes break ties and inform edge-case recommendations.

Format scores are not averages. Each format wins or loses on each axis independently. A format can win on cost and lose on convenience. We report both outcomes clearly rather than blending them into a single number that obscures the trade-offs.

Coverage quality varies significantly between formats even within the same country. An eSIM roaming on a tier-2 local carrier may deliver slower speeds than an airport SIM on the dominant carrier. We account for this by sourcing carrier-specific network data rather than using country-level averages for every format.

01 — Savings math

How we calculate savings

Baseline

A 7-day solo trip, 5 GB of data

We anchor every savings claim on the same trip shape: one traveler, 7 days, 5 GB usage (the average for a tourist using maps, messaging, and occasional video). This baseline was chosen because it represents a realistic mid-range usage pattern and allows exact like-for-like comparisons across all four formats in every country.

Formula

cheapest alternative − cheapest eSIM

“eSIM saves $60 in Japan” means $72.80 pocket WiFi rental minus $12.50 eSIM. If pocket WiFi is not available locally, we use airport SIM instead. The “cheapest alternative” is always the lowest-cost non-eSIM format available in that country for the standard 7-day, 5 GB baseline.

Carrier roaming costs use a day-pass model for US and UK carriers. We multiply the carrier's published international day-pass rate by 7. For carriers that sell weekly passes at a discount, we use the weekly pass price. We never use the per-megabyte overage rate — that figure is irrelevant for a traveler on a 5 GB plan.

When a country has no airport SIM counter data and no pocket WiFi rental service, carrier roaming becomes the comparison baseline. This happens in fewer than 15 countries on our coverage list. We flag those cases explicitly on the relevant country page so readers understand the comparison context.

02 — Where the numbers come from

Data sources for pricing

SourceWhat we pullRefresh
Provider sites (Airalo, HelloRoam, Holafly, Nomad, Saily)5 GB / 7-day plan price in USDweekly
Airport SIM vendorsCounter price for 5 GB tourist SIMmonthly
Pocket WiFi rental companies7-day rental + insurance + shippingmonthly
Carrier roaming rates (AT&T, Verizon, T-Mobile, EE)Day-pass cost x 7 in destination countryquarterly
OpenSignal + nPerf4G/5G median speed per countryquarterly

eSIM prices are pulled from each provider's live checkout page, not from their API or marketing materials. The checkout price is the price the traveler actually pays. Prices in local currencies are converted to USD using the mid-market exchange rate published by the European Central Bank on the day of the check.

Airport SIM prices are sourced from vendor websites where available and from on-the-ground visits by team members where not. Counter prices are recorded including any mandatory registration fee or tourist surcharge. We do not use estimates for markets where we have not confirmed a current price within the past 90 days.

Pocket WiFi rental costs include the device rental fee, insurance (where offered), and standard delivery to the destination airport. Return shipping is excluded from the cost because it varies by carrier. The rental aggregators we source from include Globelink, JetPac, and country-specific services in Japan and South Korea.

Carrier roaming rate cards are pulled directly from AT&T, Verizon, T-Mobile, and EE international plan pages. Rates are re-verified quarterly and immediately upon notification of a price change. We do not use third-party carrier rate databases because those sources lag official carrier updates by weeks.

02b — Speed figures

How we source speed data

Speed data for each country and format comes from two sources: Ookla Speedtest public datasets and provider spec sheets. We cross-reference both. When they diverge, we use the lower figure. Using the lower number means travelers see a conservative estimate of what to expect. A pleasant surprise in the field is better than a disappointment.

Ookla's public dataset reports median download speed by country and by network operator. We use operator-level data where available to match the speed figure to the carrier an eSIM or SIM card actually runs on. Country-level averages mask large gaps between the dominant carrier and secondary carriers.

Provider spec sheets list the maximum speed their plans support. Many eSIM providers cap speeds at 20 Mbps on “standard” plans even when the underlying network supports 100 Mbps or more. We report the lower of the spec-sheet cap and the Ookla median for the relevant carrier. When a provider offers both standard and unlimited plans, we report the speed for the plan type shown in the comparison table.

Speed figures are updated quarterly from Ookla datasets. Provider spec sheets are checked each time pricing is verified. If a provider changes its speed policy between quarterly cycles, we update the speed figure at the next weekly pricing check.

03 — In the field

Testing methodology

01

Activation time

Timer starts when payment confirms, stops at first successful data packet. We test on two devices per provider and report the slower one.

02

Speed

Median of 5 speedtests across 3 cities per country, weekdays 10:00-16:00 local. Same device, same SIM tray, time-staggered.

03

Coverage

We map dropouts on intercity rail and highway routes across two trips per country, then cross-check against the carrier's published coverage map.

04 — Keeping data current

Update frequency

Pricing data is updated weekly. Every Friday our editors pull current eSIM plan prices from provider checkout pages and cross-check airport SIM counter prices for any country where we have received a reader correction during the preceding week.

Speed and coverage data is updated quarterly. We refresh Ookla dataset pulls and re-run on-device tests in our primary test markets each quarter. Secondary markets where we rely on Ookla data only are refreshed when Ookla releases a new quarterly dataset.

Carrier roaming rates are re-checked quarterly from official carrier rate-card pages. Any carrier that announces a rate change outside the quarterly cycle triggers an immediate re-check across all affected country pages. We track carrier announcements via RSS and press release monitoring.

Each country page shows a “Last verified” date that reflects the most recent check of that page's pricing, not the most recent site-wide update. A page last verified in April will still show April even if other pages were refreshed in May. This means the date is meaningful and specific — not a generic site-refresh timestamp.

05 — Disclosure

What we do and do not accept

What we accept

  • Affiliate revenue on outbound provider clicks (post-ranking only)
  • Sample SIMs and eSIM activation codes for testing
  • Press access to provider APIs for price data

What we refuse

  • Paid placement in tables or country pages
  • Sponsored recommendations
  • Review edits requested by providers
  • Personal traveler data sold to third parties

Spotted bad data?

Prices move. If a number on the site no longer matches what you saw, write us. We update weekly but the world is faster.